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Osmaan Sharif

How to make your offers sizzle with Janine Coombes

By Your Business Quest Podcast

In this episode, I have a great conversation with Janine Coombs, a marketing coach specialising in service offer positioning. Janine shares her journey from the corporate world to becoming a marketing coach, revealing how she helps coaches and consultants earn more from their one-to-one services without burning out.

From facing the fear of judgment to making offers sizzle, Janine Coombs’ journey is a true testament to the power of perseverance & owning your expertise.

Listen in as Janine and I chat about the ups and downs of her entrepreneurial path, the importance of effective messaging; pricing; positioning, and practical advice for business owners looking to make their offers irresistible & really sizzle.

Key highlights:

1. The Journey to Entrepreneurship:

–      Janine’s background in corporate marketing and her transition to becoming a business owner.

–      The iterative process & path that she took to establish her business.

2. Overcoming Challenges:

–      The reality of marketing your own business versus helping others to do so.

–      Why you shouldn’t charge your worth & what to do instead.

–      How niching too quickly isn’t always sensible.

3. Effective Messaging:

–      The importance of clear messaging and how it resonates with your target audience.

–      Common pitfalls in messaging and how to identify where your real issues may be.

4.  Crafting Irresistible Offers:

–      Janine’s Sizzling Hot Offer Creation Process and the three Ps: Promise, Package, and Price.

–      Tips for testing & refining offers quickly to see real-time feedback.

5. The Role of Patience and Persistence:

–      Janine’s advice on being patient & celebrating small wins.

–      The importance of an outside perspective in identifying & solving business challenges.

6.  Visibility and Personal Branding:

–      How Janine didn’t let her fear of visibility stop her from putting herself out there and the impact of authentic personal branding.

–      The journey from being camera-shy to creating engaging and memorable video content.

7.  Embracing Your Entrepreneurial Superpower:

–  How Janine uses her Creator profile from Wealth Dynamics to help make decisions on what to do & not do in her business.

Enjoy

Osmaan

Useful Links:

Take the free Business Magic Scorecard here.

Connect on LinkedIn | Instagram | Facebook |Email me here

Discover your Entrepreneurial Superpower with Wealth Dynamics

Book in for a free Virtual Cuppa here

Janine’s Website

Download the Charge More Guide here

Connect with Janine on LinkedIn

Doing business your way with Rachel Spencer

By Your Business Quest Podcast

In this episode, you’ll get to hear from Rachel Spencer, a coach specialising in supporting small business owners in the pet industry.

Rachel shares her journey from freelance journalism to coaching, offering invaluable insights into raising your profile, boosting visibility, and mastering self-promotion.

Tune in to discover practical tips and strategies to help your own business thrive.

Key Takeaways:

  • Rachel’s Journey: Discover how Rachel transitioned from a freelance journalist to a pet industry coach and the organic growth of her niche business.
  • Importance of Visibility: Learn why visibility is crucial for pet business owners and how to effectively promote yourself and your services.
  • Owning your Entrepreneurial Superpower: Rachel brings to life her Creator profile from the Wealth Dynamics profile system & how she’s used that in her business growth journey.
  • Niche Marketing: Understand the power of niching down and focusing on a specific market segment for better business outcomes.
  • Self-Promotion Tips: Gain practical advice on overcoming the fear of self-promotion and making your business stand out.
  • Client Success Stories: Hear inspiring stories of Rachel’s clients who have achieved significant milestones through her coaching.

Enjoy.

Osmaan

Useful Links:

Take the free Business Magic Scorecard here.

Connect on LinkedIn | Instagram | Facebook |Email me here

Discover your Entrepreneurial Superpower with Wealth Dynamics

Book in for a free Virtual Cuppa here

Rachel’s Instagram: @rachelspenceruk

Rachel’s Website: Rachel Spencer

Rachel’s Podcast: Your Pet Business Content Your Way

 

Why rigid goal setting doesn’t work

By Your Business Quest Podcast

In this episode, I bring to life a powerful approach to goal setting that can sometimes seem counterintuitive – but it really works!

It’s based upon the philosophy shared by Roger Hamilton around:

‘When you focus on the WHAT & WHEN, then the WHO & HOW show up much more easily’.

 

Together let’s delve into how this method can transform your business and make the journey towards your goals more enjoyable and flexible.

Because by letting go of the need to control every detail and allowing the right people and opportunities to show up, you can make the next chapter of your business growth journey even more enjoyable.

Enjoy.

Osmaan

Pivoting for aligned success with Jenny Plant

By Your Business Quest Podcast

In this episode, Jenny Plant shares her journey from leaving the corporate world to running her own successful training company, Account Management Skills Limited.

Her journey is filled with insightful lessons & inspiring moments, including making a tough but important decision to pivot what she was doing & going all in to focus upon one niche, which aligned more with her expertise & strengths.

Key Takeaways:

  • Embrace Change: Understand that pivoting is a natural part of the entrepreneurial journey and can lead to more aligned success.

 

  • Focus on Your Strengths & Entrepreneurial Superpower: Use tools like the Wealth Dynamics Profile to identify and leverage your unique strengths in business & how Jenny has embraced her Star profile.

 

  • Stay True to Your Vision: Align your business pivots with your core values and long-term goals for sustained success.

 

  • Build a Support Network: The importance of having mentors, coaches, and a supportive team to guide you through pivotal decisions.

Enjoy.

Osmaan

 

Useful Links:

Take the free Business Magic Scorecard here.

Connect on LinkedIn | Instagram | Facebook |Email me here

Discover your Entrepreneurial Superpower with Wealth Dynamics

Book in for a free Virtual Cuppa here

Connect with Jenny on LinkedIn

Challenge your negative money mindset

By Your Business Quest Podcast

Let’s explore how your money stories and beliefs shape your reality, goals, decisions, and actions in business.

Join me for a real conversation about the powerful role money plays in our lives and businesses.

We’ll dive into how our past experiences and unconscious beliefs can either propel us forward or hold us back.

This episode is packed with insights and practical tips to help you transform your relationship with money & your business growth.

Key Takeaways:

Recognise Your Money Stories:

  • Begin to notice the narratives you have about money.
  • Understand how these stories influence your financial decisions.

Emotional Impact of Money:

  • Identify the emotions money evokes in you.
  • Learn how these emotions can affect your business actions and outcomes.

Case Studies and Personal Experiences:

  • Real-life examples of clients overcoming money blocks.
  • Personal examples illustrating the journey to a healthier money mindset.

Transforming Money Beliefs:

  • Practical techniques for shifting negative money beliefs.
  • Use of Neuro-Linguistic Programming (NLP) to reframe your mindset.

Avoiding Projections:

  • Ensure you are not projecting your own money beliefs onto clients.
  • Understand the diverse values people place on money and services.

Setting Meaningful Financial Goals:

  • Importance of attaching purpose to your financial targets.
  • How having a meaningful reason can motivate you to achieve your goals.

Continuous Monitoring:

  • Keep an eye on new money stories that may develop as you grow.
  • Be mindful of how your financial beliefs evolve with your business.

Practical Action Steps:

  • Self-reflect on your current money stories and their impact.
  • Reframe negative beliefs and set purpose-driven goals.
  • Engage with others to share and learn about different money perspectives.

Enjoy.

Osmaan

Stop doing & start being

By Your Business Quest Podcast

In this episode, we explore a game-changing concept that can transform your business and life.

Instead of constantly doing more, what if you focused on being more?

Discover the power of aligning your actions with your true self and values for sustainable success.

Join me as I share personal insights and transformative client stories that highlights the impact of this mindset shift.

Key Takeaways:

  • Be, Do, Have Principle: Learn why the traditional “Have, Do, Be” mindset can hold you back and how flipping it to “Be, Do, Have” can propel you forward.

 

  • Human Being vs. Human Doing: Understand the importance of being authentic and how this can revolutionise your approach to business.

 

  • Personal Insights: Hear about my own journey and the powerful conversation with my coach that inspired this episode.

 

  • Client Success: Real-life examples of clients who experienced significant positive change by adopting this mindset.

 

  • Action Steps: Practical advice on how to implement the “Be, Do, Have” approach in your daily business activities.

 

Enjoy.

Osmaan

How to craft engaging messaging with Abi Sea

By Your Business Quest Podcast

In this episode, we dive deep into the art of messaging with Abi Sea, the renowned copywriter and brand messaging specialist.

Plus she shares lots about her own personal journey of growing her own business – the ups & downs!

Abi Sea is the “Messaging Queen” in my eyes.  She brings extensive experience as a copywriter and brand messaging specialist to ambitious entrepreneurs and brands. Abi is also the co-founder of “Adventures in Marketing,” a wonderful marketing event in Edinburgh.

Key takeaways for you:

“If you’re creating content, if you’re creating your messaging… if it’s just one person, it takes the pressure off you.”

The Power of Personalised Messaging:

·     Importance of crafting messages that speak directly to one person at a time.

·     Strategies for simplifying communication to enhance connection and reduce pressure.

Abi’s Personal and Professional Journey:

·     The evolution of her career from tele-sales to content marketing.

·     Insights into her personal challenges, including her recent diagnosis of ADHD and perimenopause, and how these have impacted her business.

Challenges in Messaging for Business Owners:

·     Common difficulties business owners face when creating effective messaging.

·     Tips on how business owners can improve their messaging strategies.

Adventures in Marketing:

·     The conception and goals of the marketing event co-founded by Abi.

·     Why she started it & the benefits of attending marketing events.

Practical Messaging Advice:

·     Abi shares actionable tips for honing business messaging.

·     How to make messaging a critical part of business strategy.

Enjoy.

Osmaan

Useful Links:

Take the free Business Magic Scorecard here.

Connect on LinkedIn | Instagram | Facebook |Email me here

Discover your Entrepreneurial Superpower with Wealth Dynamics

Book in for a free Virtual Cuppa here

Grab Abi’s Messaging Freebie on her website here.

Download the Personal Brand Business Roadmap

Connect with Abi on LinkedIn

How to amplify your personal brand with Bob Gentle

By Your Business Quest Podcast

In this episode, we’ll get to dive into the world of personal branding with Bob Gentle.

Bob helps experts worldwide build, market, and monetise their personal brands.

Together we explore how embracing who you are can attract your ideal audience and unlock incredible opportunities.

“The journey of personal branding is not about becoming someone else, but amplifying who you already are.” – Bob Gentle

Key Takeaways:

1. Embracing Authenticity:

Discover why accepting and enjoying who you are can lead to freedom and attract the right people to your brand.

2. Personal Branding Journey:

Bob shares his personal journey from being an introvert to becoming a personal branding specialist, along with insights into the evolving digital marketing landscape.

3. The Personal Brand Business Roadmap:

Bob outlines his five-stage roadmap to help entrepreneurs establish solid foundations, build authority, increase discoverability, productise their value, and scale their businesses.

4. Thriving as an Introvert:

Practical advice for introverts on how to step out of their comfort zones and succeed in personal branding.

5. Unlocking Your Entrepreneurial Superpower:

Insights into the Wealth Dynamics Creator profile and how understanding your Entrepreneurial Superpower can transform your business growth and personal branding strategy.

Enjoy.

Osmaan

Useful Links:

Take the free Business Magic Scorecard here.

Connect on LinkedIn | Instagram | Facebook |Email me here

Discover your Entrepreneurial Superpower with Wealth Dynamics

Book in for a free Virtual Cuppa here

Bob’s Website

Download the Personal Brand Business Roadmap

Connect with Bob on LinkedIn

Adventures in business & life with Logan Elliott

By Your Business Quest Podcast

“From playing with fire to igniting business success, Logan’s journey is a true testament to following one’s passions.”

In this exciting episode, I have a great conversation with Logan Elliott, a globe-trotting entrepreneur who has turned his passion for adventure and creativity into a successful business.

Logan shares his fascinating journey from studying science to becoming a fire performer, and ultimately, a business coach for creatives.

Listen in as Logan and our host discuss the ups and downs of his entrepreneurial path, the importance of aligning business with personal values & your Entrepreneurial Superpower, plus practical advice for creative professionals looking to turn their talents into thriving businesses.

Key highlights:

1. The Journey to Entrepreneurship:

– Logan’s academic background in science and unexpected hobby of fire performing.

– Transition from a hobbyist to a full-fledged entertainment business owner in New Zealand.

2. Building and Growing a Business:

– The evolution of Logan’s business from an entertainment company; to an educator and then becoming a creative business coach.

3. The Creative Entrepreneur:

– Logan’s passion for helping visual creatives, including graphic designers and illustrators.

– Common misconceptions and challenges faced by creatives in the business world.

4. Business and Personal Life Integration:

– Logan’s focus on aligning his business goals with personal values.

– The importance of designing a business that supports your desired lifestyle.

5. Mindset and Personal Growth:

– The role of mindset in entrepreneurial success.

– Logan’s personal reflections on growth, challenges, and staying motivated.

6. What’s next:

– Future goals and aspirations for Logan’s business.

– Practical advice for creative professionals and aspiring entrepreneurs.

Useful Links:

Take the free Business Magic Scorecard here.

Connect on LinkedIn | Instagram | Facebook |Email me here

Discover your Entrepreneurial Superpower with Wealth Dynamics

Book in for a free Virtual Cuppa here

Logan’s Website

Connect with Logan on Instagram here

Navigating the seasons of your business

By Your Business Quest Podcast

In this episode, we delve into the concept of business seasons and cycles, inspired by nature’s seasons & Wealth Dynamics, plus more importantly how they apply to your business.

Understanding which season your business is currently in is crucial for growth and success.

Are you in the spring of new ideas, the summer of building connections, the autumn of delivery, or the winter of systemising and efficiency?

Together, let’s explore how to navigate each season effectively.

Key Takeaways:

1. The Importance of Seasons:

– Just like nature, businesses go through different cycles and seasons.

– Recognising your business’s current season helps in making informed decisions and avoiding unnecessary struggles.

2. Spring (Dynamo Energy):

– Focus on new ideas and innovation.

– Ideal for Creators and those who thrive on fresh concepts.

– Avoid getting stuck in endless ideation without progressing to the next phase.

3. Summer (Blaze Energy):

– Build connections, communities, and market presence.

– Perfect for Stars, Supporters, and Deal Makers who enjoy interacting and promoting.

– Ensure you’re moving beyond creation to actual engagement and community building.

4. Autumn (Tempo Energy):

– Grounding, delivery, and routine.

– Key for Traders, Deal Makers, and Accumulators who excel in consistent service and operations.

– Beware of getting bored if you prefer high-energy phases; focus on delivering results.

5. Winter (Steel Energy):

– Systemising, efficiency, and improvement.

– Essential for Lords, Accumulators, and Mechanics who love optimising and making things better.

– Focus on leveraging systems and data for business improvement.

6. Navigating Business Cycles:

– Every business must go through all seasons to grow and thrive.

– Recognise which season aligns with your Wealth Dynamics profile for maximum flow and effectiveness.

– Ensure balanced progression through each season to avoid burnout and inefficiency.

7. Team and Leadership:

– Different seasons require different leadership styles and team compositions.

– Consider bringing in team members with complementary energies for balanced growth.

8. Common Pitfalls:

– Avoid truing to skip seasons or jumping ahead prematurely.

– Recognise and address blocks in earlier seasons to ensure smooth progression.

Action Steps:

– Identify Your Season:

Reflect on which season your business is currently in and adjust your focus and strategies accordingly.

– Know Your Profile:

If you haven’t already, complete the Wealth Dynamics profile to understand your Entrepreneurial Superpower.

–  Plan Your Cycle:

Discover how to navigate through each season, ensuring you cover all phases from ideation to systemisation.

– Seek Feedback:

Engage with your audience and team to gather insights and improve your approach.

Understanding and embracing the seasons of your business can lead to smoother operations and greater success.

Recognise where you are, plan accordingly, and make the most of each phase.

Enjoy.

Osmaan